What is innovation?

The successful exploitation of new creations which when used produces tangible benefits, satisfying needs and wants.*)

This means that if you have an INVENTION and EXPLOIT it then this is INNOVATION.

An invention in itself is not and innovation. When a call text ask for innovation it is

Not enough to describe that you have found or created something new and fantastic

You must also:

Describe how your findings or creation will be used for the benefit of something or someone

Often texts fail by describing only the fantastic invention. But the invention must be used to make a difference. IMPACT is the benefits of the invention when it is used.

Innovation is about satisfying needs and delivering benefits. You should say something about what needs will be addressed (that is relevant to the call). Also tell what benefits will be delivered to whom.

In writing about innovation and impact you may clarify your text by distinguishing between:

Innovation potential
- How much benefit (innovation) can the project results deliver?
Innovation capacity
- How can the project results have the capacity to stimulate further innovation and/or increase benefits delivered
- Does it have the potential to be used in other areas i.e. beyond the project objectives?
Innovation management
- The capacity of the project to manage innovation through all stages of the project
  - Dissemination
  - Communication
  - Business plans
  - IP protection/knowledge management
  - Commercialisation activities
  - Paving the way for further research and/or tests studies and/or approvals

Defined and dedicated roles of and innovation manager and his/her team
Person months in the work plan to perform innovation related activities i.e. a dedicated innovation Work Package

“Innovation management is a process which requires an understanding of both market and technical problems, with a goal of successfully implementing appropriate creative ideas.”

*) From presentations by Iambic Innovation Ltd and IPR helpdesk

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